ActiveTrail

ActiveTrail is a multi-channel marketing platform for creating automated, personalized customer jour...

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Constant Contact

Constant Contact is a marketing platform designed for small businesses to manage email campaigns and...

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Comparison table

Metric	ActiveTrail	Constant Contact
Pricing Model	Subscription Tiered	Subscription Tiered
Free Tier	No	No
Free Trial	Yes	No
Billing Cycle	monthly yearly	monthly
Starting Price	8 USD	12 USD
Pricing Information	The pricing model consists of three tiers: Basic at $8/month (billed annually), Plus at $11/month (billed annually), and Premium at $298/month (billed annually). Annual plans provide a 15% discount on a one-time payment.	Subscription tiered pricing with Lite at $12/month, Standard at $35/month, Premium at $80/month, and a Teams plan available via contact sales. Plans include features scaling from basic email and social media tools to advanced automation and segmentation.
Features	Email marketing SMS marketing WhatsApp marketing Push notifications Automated message scheduling Data integration	Email Marketing Email Templates SMS Marketing Social Media Marketing Ecommerce Marketing Event Marketing AI Message Assistance Automation App Integrations List-Building Tools Campaign Reporting
Target Users	E-commerce businesses Retail companies Marketing teams Small businesses	small businesses entrepreneurs marketing teams nonprofits freelancers

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